The Logo is a tree.
Trees are an essential part of our existence – as humans. Trees provide shade, shelter, and resources – even as regular and ignored things as tables – and are a constant connection to the world.
Trees are symbolic of our search for meaning in a world of constant change; of our search for answers in a world of incredible complexity. They are the cycle of life. They root into the depths of earth (symbolic of hell) and reach to the sky (symbolic of heaven and the divine).
Trees are important symbols in every culture. They represent a link between the physical and spiritual worlds. Trees represent interconnectedness. They represent resilience, regeneration, and the ongoing cycle of nature. The sturdy nature of trees makes them symbols of strength, stability, and endurance. Trees have witnessed generations pass, and represent wisdom, longevity, and knowledge.
Sacred groves are important to many traditions, like Celtic Priests, or Druids. The oak, the Banyan, the Ashvattha, the Bodhi, the fig, and Yggdrasil, the world tree, are all important trees that are revered. Trees preceded humanity, and will outlast humanity.
In Christianity, Adam and Eve are kicked out of the Garden of Eden, the perfect paradise, by partaking of the fruit of the tree of knowledge. They grew up – they learned of “good” and “evil”. The were never able to return to their innocence. Life can be like that – knowledge changes us, as a part of growing up. That tree in Eden is a powerful symbol of choice and consequences, of lost innocence, of growth and change, and of the power (and even occasional danger of) knowledge.
Trees can be planted to commemorate important events, like honoring loved ones or to symbolize growth and prosperity.